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Albert Lasker

American businessman

Died when: 72 years 29 days (864 months)
Star Sign: Taurus

 

Albert Lasker

Albert Davis Lasker (May 1, 1880 – May 30, 1952) was an American businessman who played a major role in shaping modern advertising.He was raised in Galveston, Texas, where his father was the president of several banks.

Moving to Chicago, he became a partner in the advertising firm of Lord & Thomas.He created and produced many successful ad campaigns.

He made new use of radio, changing popular culture and appealing to consumers' psychology.A Republican, he designed new ways to advertise election campaigns, especially the Warren Harding campaign of 1920, and became a philanthropist.


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